Our client is a leading media agency for challenger brand growth. They execute ROI-focussed campaigns across all paid traditional and digital media channels for entrepreneurial, data-driven businesses.
The team is expanding quickly due to recent success.
They have an unmatched track record of building challenger brands into household names.
They have launched many leading brands into the market and continue to work with fast-growth ambitious brands.
A unique approach to building brands
Their involvement in their clients’ business goes far beyond their media plans.
A detailed understanding of each client’s business model and their specific growth objectives underpins a consultative approach to all aspects of marketing strategy.
They combine best-of-breed software, automation and human intelligence to draw actionable insight from a huge amount of client and market data. This insight is used to guide a labour-intensive approach to optimisation across all channels.
A collaborative approach means that all members of the team have exposure to, and influence on, the fundamentals of clients’ business, as well as the mechanics of the agency itself.
Highly motivated, diligent and proactive
Strong attention to detail
Excellent verbal and written communication skills
Ability to work at a fast pace both independently and as part of a team
Effective time management skills / Ability to multi-task
Ambition to be hands-on in driving client successes
Excellent knowledge of media landscape and industry tools/software
Passionate about your job, and want to work with like-minded individuals
ABOUT THE ROLE
Purpose: A key position within the Media Planning & Buying team, heavily contributing to client successes.
Gain a deep understanding of clients’ ROI results and marketing objectives
End-to-end ownership across planning, trading and optimisation
Negotiate media pricing to drive maximum client value and associated ROI
Manage and maintain dynamic TV pricing process
Implement and monitor the rigorous optimisation process with media sales houses
Responsible for consistent analysis of campaign performance, including mid and post campaign reporting
Collaborate with the Account Management and Analysis + Insight teams to develop and execute intelligent, insight-led media strategies to meet clients’ objectives
Develop strong relationships with internal teams and key media owner contacts
Manage and develop a junior direct report (Media Exec/Media Assistant)